About Stripes Social
Stripes Social is an event-based marketing organization that focuses on facilitating strategic collaborations within the community!
Professional Development | Personal Branding | Networking | Social Publicity
Our Story
Stripes Social was an idea born out of a marketing project involving Sarah and Shannon's personal social media pages in Amanda's marketing class. We discovered a need amongst local business owners to help create and sell out exciting events. Just as "the sum is better than the parts," we knew that bringing together all of our connections (from former athletes to influencers and local businesses) would benefit our entire community. We help plan, populate, execute, and market events that are geared towards exposure, influence, and positive publicity.
Meet the Team
We love meeting like-minded individuals like ourselves who have an interest in promoting local businesses.
Founder, Director of Brand Strategy
Sarah Edwards, MBA
Sarah is a former LSU Gymnast and a three-time SEC champion, where she earned both her undergraduate and Master's degrees. She discovered her passion for social media influence and connecting with the community through NIL opportunities, leveraging her platform to build relationships and promote various brands. Today, she brings her expertise to her role as the Marketing Director for Sigma Engineers and Constructors and also serves as the Associate Editor for The Scout Guide of Baton Rouge. Her unique experiences offer a fresh perspective, inspiring others through her dynamic approach to marketing and community engagement.
Founder, Director of Business Development
Amanda Ledet, PhD
Amanda Ledet is an instructor in the Marketing Department at the LSU E.J. Ourso College of Business. She currently serves as the department internship coordinator. Dr. Ledet has given multiple presentations on current marketing topics at national conferences and for organizations in the Baton Rouge community. She has been recognized with the Award for Outstanding Dedication to the Students of LSU by Sigma Phi Epsilon for the years 2020, 2021, 2022, 2023, and 2024. She is a member of Sales and Marketing Executives of Baton Rouge, Women Leaders in Sports, Sports Marketing Association, and the Academy of Marketing Science.
Founder, Director of Communication
Shannon Coulon
Shannon is the founder and owner of Yess Management, a social media marketing agency. She graduated from LSU, where she was a cheerleader for four years and served as the LSU cheer captain for two years. Shannon is passionate about creative work and captivating audiences, which drives her dedication to connecting with people and helping others achieve their goals through social media and content. Her love for creating content and engaging with individuals is at the heart of her professional journey, as she strives to master her craft and stay ahead of the ever-evolving landscape of social media.
Our Featured Businesses
